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Introduction

Digital Shelf Intelligence#

Wiser Digital Shelf Intelligence is a software that allows the user (usually an employee for a brand or a seller) to see offers, aggregated in KPIs.

These offers can be separated in two categories:

  • Offers of products followed by the user’s employer, the catalog offers.

  • Offers of competing brands, the Full Market View (FMV) offers

As there can be a number of these offers, the user is able to create and edit profiles that will contain a filtered set of offers. Theses profiles can be configured with specific sellers, categories and brands (for the Full Market Vision) to only display offers of those.

Each KPI contains aggregated data that fit it (for example, days of availability for the Availability KPI), allowing the user to get actionable insights, as well as details on those insights.